We are a cannabis brand that gives a portion of our proceeds to POC affected by the war on cannabis that largely targeted Black/Brown/Indigenous communities. Our first round of funding will be to secure a company lawyer
The idea for our brand came from the understanding that while POC communities use cannabis at the same rate as White communites - through the years our usage has been largely targeted, sending POC to prison for minor infractions while White communities continue to gain wealth from the same product.
Our goal is not only to create change within the industry by having our own POC owned cannabis brand - but also to give back to the communities affected economically, socially and through education. Our aim is to reach back to our community and lift ourselves up, gaining the strength to move forward as a legally compliant brand that also creates positive change in the industry.
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