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Every year, 300,000 kids runaway or go missing. While numerous organizations are dedicated to helping parents of missing children, only FIND YOUR MISSING CHILD focuses on social media tools to help parents organize communities and networks to find their missing child.
Current websites in the missing person’s community help parents make flyers and give pointers for working with traditional media. But they don't help parents take advantage of social media tools to actively engage friends and acquaintances in the search for a missing child.
FYMC has created a social media guidebook that teaches parents how to use the community- building powers of Facebook, YouTube, Twitter and e-mail to help in the search for a missing child. The guidebook, designed for parents with limited skills as well as sophisticated social media users, coaches and provides parents constructive ways to actively participate in the search for their missing child.
According to the Pew Research Center, 87% of all parents with teenagers use the Internet. As more children of Millennials and late baby boomers reach their teenage years, we believe parents will have to turn to social media to search for a missing child.
A well-executed social media campaign can generate the “buzz” that makes the traditional media take notice. Links to content from traditional media sources can be posted on social media sites, exponentially spreading the word about a child's disappearance and creating a broader community of searches.
We need your help to ease the burden on those families. We want to create a simple, but video rich website. Social media novices can click through a series of videos that teach them the basics like how to create a Facebook page while sophisticated users can directly access the information they need.
The website is not complicated, but it's not free. Please help us teach parents of the missing the skills they need to bring their kids home safety.
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